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Little Hip Squeaks: A Social Success

When I became a mom, the stars must have aligned because I noticed that some of my close marketing/social media/blogger buds became moms around the same time. And in true mommy form, we began sharing the good, the bad, the ugly, and the unexpected. Another thing shared? Brands. And not just any brands – those hidden gems that unlock a world of creativity, fun, and high-quality products that are not only adorable but purposeful. One brand that stuck out on...

4 Ways to Improve your B2B Twitter Mobile Experience

If you are anything like me, your mobile device is never more than a few feet away from your fingertips. Whether it be a tablet or smartphone, the urge to stay connected is strong. And if you are going to stay constantly plugged in to your online social worlds, such as Twitter, it’s best to optimize your mobile experience for greater efficiency and functionality. Afterall, the reason we strive to stay connected is to keep up with the conversation, engage,...

4 Quick and Easy Ways to Optimize Your Twitter Page

With the new year upon us, I think it’s a perfect time to revisit the use of social networks. With the rise in popularity of using social networks for business us, it is very important for businesses and organizations to take those social profiles to the next level. A quick way to do this is optimize those pages for search engines. I’m a huge fan of this. Although it can take some time to get a handle of the in’s...

To Tweet or Not To Tweet

I read an article on PR Daily last week titled, “7 Places You Should Never Tweet From“, and once I got over the fact that the post title ended in a preposition (cue the music for my hugest pet peeves!) and started to read the contents, I started to think of the wheres and whens for a tweet. Sure, we can say that a person shouldn’t tweet from a bar or bathroom (and I’m a full supporter of not tweeting...